Wenwen Chu works as the team organizer, leader and initiator of public welfare activates, call upon and lead over one million young internet users in China getting involved in nature conservation work, plants over six hundred thousand willow tree in Altay mountain, trains over 500 local herdsman to be the nature rangers, and also initiated the construction of the first professional wildlife rescue center in the Altay Mountains in China. The program also been awarded with the "biodiversity 100+ global classic case", Mongolia-Xinjiang beaver, known as first class national protected animal in China, the population of them increased 20% through this public welfare program.